Farfield Group Press Releases

01 Dec 2003 - Proactive approach wins export award

A highly proactive approach to exporting won Farfield Sensors the 'Best New Exporter' award in the 2003 Export Excellence Awards run by Salford City Council.

From a standing start just two years ago the company has achieved annual exports into markets as far afield as Japan and Taiwan.

The judges, from the city council's Business Liaison Team and the government export agency UK Trade and Investment, looked for evidence of a well structured approach to the development of export sales. Strategic planning, market research and training staff in export skills were amongst the 10 parameters on which the finalists were assessed.

Farfield scored particularly well by showing evidence of a strong emphasis on thorough research before entering new markets. Participation in overseas trade missions and research in partnership with others to establish products for sale abroad were also factors that helped the points add up.

But it was the achievement of over a million pounds in exports in just two years that clinched the new exporter award. It led to Marketing Communications Manager, Jo Maltby, taking the stage at the awards ceremony at the end of Nov to receive the trophy from Salford MP Hazel Blears.

Mrs Blears singled out Farfield Sensors as an excellent example of how technical innovation can bring business back to Salford. She congratulated all 33 finalists on playing their part in contributing to the national and local economy and providing good quality jobs for local people.

For further information, please contact:info@farfield-sensors.com